The promotion of the web site on search engines is the most cost effective way of generating traffic. This is a constantly changing situation and we keep up to date with the latest developments. Our white paper on 'Building Site Traffic' describes the current state of the art. We can advise on current best practice in this area, and can draw on the talents of specialist consultants if it is of particular concern. Our content management technology is consistent with current good practice in this area. We can also help in creating other promotional tools such as viral marketing via free content, and email newsletters. We can develop smart emails that keep track of recipients actions. |
